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Welcome to Crowdfunding

Accelerating Growth 

Welcome to OnMarket Crowdfunding. Our goal is to find promising startups and talented entrepreneurs with the potential to change the world, and help them engage the crowd to raise and grow.

Crowdfunding is a great way to raise capital and grow your base. But, like all things worthwhile, it does take effort. Here you'll find an overview of crowdfunding to help you decide if CSF is right for you. 

Let the OnMarket team know if you have any extra questions. 

How Long Does it Take? 

Factor in 3-4 months from start to finish. 

 

There are four phases to a CSF raise, each with its own streams of activity and steps to complete. Preparation generally takes 6 weeks depending on the investor readiness of the company.

EOI (Expression of Interest) is a 3-4 week campaign and the Offer is 4-5 weeks. Then it takes a couple of weeks to finalise everything and transfer the money to you.

Phase 2

EOI

Phase 3

Offer

Phase 4

Completion

How Much Does it Cost? 

Based on how much you want to raise, factor in about 2% for campaigning and 6% (+$3,000) for the platform. Don't forget that you may need other professional services to get you to market. 

What Do I Have to Do? 

Having great collateral and being organised is essential, the true success factor for any CSF raise is building the crowd. This means that, in addition to managing the campaign, you need to be Chief Advocate - visibily championing the raise as an opportunity for everyone to share in your great business. As you support crew, we'll help you strategise and act to build your crowd. 

What are the Rules for CSF? 

In Australia, Crowd-sourced Funding (CSF) is a regulated regime operated under ASIC. It allows your Company (the Issuer) to raise equity capital from the Public (Investors) via a licensed fundraising platform (Intermediary (us)). The rules of CSF are contained in ASIC RG 261 Crowd-sourced funding: Guide for Companies. It is lengthy, but we strongly recommend reading it as it contains a wealth of information you will need to know. This section will introduce you to some of the key regulatory requirements of a Crowd Sourced Funding (CSF) offer. We’ll start by looking at a broad overview of the eligibility criteria to make a CSF offer. We’ll then take you through some of the key components of our gatekeeper checks, including an overview of the information about your company that you’ll need to provide us. There will also be a discussion of your obligations when advertising your CSF offer, and a brief introduction to the CSF offer document. You do not need to provide all this information immediately and our CSF team will guide you through the process. At the relevant stages of your CSF campaign preparation and progression we will request the information outlined below. The information in this section is a high-level summary and is not exhaustive.

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